Thursday, June 10, 2010

June: Save Our Seas Sale at SerendipiT

Inspired by the recent Gulf oil disaster and in recognition of the official United Nations' World Oceans Day I have committed to donating 50% of sales proceeds in June from my Etsy Shop to Thank you for supporting the Save Our Seas sale! Want to learn more about What Mission Blue Does? Keep reading...

About Mission Blue
Mission Blue's purpose is to explore and care for the ocean. We are committed to inspiring a sea change in public awareness, access and support for marine protected areas worldwide, ranging from the deepest ocean to sunlit reefs, and from the seamounts of the high seas to coastal seagrass meadows.

We draw inspiration from the vision evoked by our founder, Dr. Sylvia Earle: to ignite public support for a global network of marine protected areas--hope spots large enough to save and restore the ocean, the blue heart of the planet.

Under Dr. Earle's leadership, the Mission Blue team has embarked on a series of expeditions to further this vision and shed light on these ocean Hope Spots. We also bring the discoveries and stories of a network of ocean experts to the public through documentaries, social and traditional media, and innovative tools like Google Earth's "Explore the Ocean" layer. Additionally, we support the work of many conservation NGO’s with whom we share the basic mission of ocean protection and public awareness, most notably our global partner IUCN (the International Union for the Conservation of Nature).

Act Now

There is time, though not a lot, to take action to stabilize and reverse the global decline of the natural ocean systems that keep us alive. Although humans pose grave danger to the health of the ocean, we also represent hope.

Experts agree the major threats facing the ocean are overfishing and destructive fishing practices; trash pollution, especially plastics; habitat loss due to development; acidification; dead zones; and insufficient protection of sensitive areas. Mission Blue focuses on increased protection because it offers hope for alleviating many of these issues. While approximately 12% of land is protected through national parks and reserves, less than one percent of the ocean is under any kind of protection. More than 99 percent is under threat.

The ocean is our planet’s blue heart, yet we are protecting only a fraction of it. We can do better. Help establish a network of protected areas by creating a strong community of people who care.

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